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Serendipity is a FZC entity, along with it’s mainland associate company, Jewels of Desire, were founded with the emphasis of enhancing commercial relationships between the United Arab Emirates and Sri Lanka. The influence and exposure of Arabs to Sri Lanka extend from the first century and today, the U.A.E is one of the major trading partners of Sri Lanka.
Respect – the customs and traditions of people and the environment.
Integrity – there is no compromise between trust and success.
Sustainability – the development of society, awareness of our responsibility to the environment and implementing stringent governance processes.
Employee Safety and Welfare – Our staff is our most valuable asset. Their safety and welfare are our priority.
Mutual Benefit – both the customer and the business should benefit. One should never aim to succeed on another’s failure.
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